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Disruptive Marketing

Disruptive Marketing

All the creative advertisements that stand out for their originality and/or the scale of their execution. They incorporate disruptive thinking and unconventional marketing techniques.

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In a maximum security prison in Oudenaarde (Belgium), Decathlon launched the first eCycling team for prisoners. The unique partnership saw Decathlon provide prisoners with...
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For the first time in nearly 90 years the AnNahar publication ceased print so it could donate a day’s worth of ink and paper...
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The book 'The Portuguese (Re)Constitution' is a reformulation of the Portuguese Constitution of 1933, released on April the 25th 2022, on Portugal's "National Freedom...
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The world’s coral reefs are dying. Mars cat food brand, Sheba, has embarked on a restoration program, an idea created in a collaboration between...
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The Cannes Lions are back in Cannes.  The Cannes Lions 2022 are the first in-person "International Festival of Creativity" since 2019. Created in 1954 and...
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A creative protest movement for artistic freedom on social media. Protesting the censorship of art, promoting Vienna’s historic sexual liberty and its most famous...
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In India, life threatening diseases like dengue and malaria had been at an all-time high, despite it not being the monsoon season. Indians often...
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Samsung has infiltrated iPhones with a Galaxy handset emulator. Samsung created a web app that turns Apple's iPhones into Galaxy handsets, achieving 10 million...
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Ketchup brand Heinz partners with streamers to find "safe spaces" for gamers to snack in 'Call of Duty: Warzone'. For gamers, it’s hard to...
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Girls Who Code create "DojaCode" in collaboration with Doja Cat: an interactive music video experience for the rapper's hit single called "Woman". The global...