Cannes Lions 2023: watch all the Grand Prix here

Cannes Lions 2023 Grand Prix

The most creative campaigns of the year. 

Out of the 26,992 entries submitted this year (up 6% from 2022!), you will find below the only 30 big winners from the Cannes Lions 2023. The prestigious and demanding juries have selected these campaigns as ‘the’ best ones in their own categories and disciplines, and you can watch (or rewatch!) all of them here below.

 

All the Grand Prix from the Cannes Lions 2023

Here they are, all gathered into one table, and you can watch their case studies below, in one place, free of access.

CATEGORY BRAND CAMPAIGN AGENCY
CLASSIC
Film Apple Relax It’s iPhone Apple, Cupertino
Film CALM x ITV The Last Photo adam&eve DDB, London
Outdoor British Airways A British Original Uncommon, London
Print & Publishing AnNahar Newspapers In… Impact BBDO, Beirut
Radio & Audio Skinny Phone It In Colenso BBDO, Auckland
CRAFT
Design Microsoft ADLaM McCANN, New York
Digital Craft Nike Never Done Evolving AKQA, Sao Paulo…
Film Craft Kendrick Lamar We Cry Together pgLang, Los Angeles
Industry Craft JR Group My Japan Railway Dentsu, Tokyo
ENGAGEMENT
Creative B2B UN Global Compact EART4 Almap BBDO, Sao Paulo
Creative Data Stella Artois The Artois Probability GUT, Buenos Aires
Direct adidas Runner 321 FCB, Toronto
Media Dove Turn Your Back Ogilvy L. + DAVID M.
PR Doordash Self-Love Bouquet GUT, Los Angeles
Social & Influencer Samsung Flipvertising CHEP Network, Melbourne
ENTERTAINMENT
Entertainment Clash of Clans Clash of the Past Wieden+Kennedy, Portland
Ent. For Gaming Clash of Clans Clash of the Past Wieden+Kennedy, Portland
Ent. For Music Michael Kiwanuka Beautiful Life Smuggler, London
Ent. For Music Apple The Greatest Apple, Cupertino
Ent. For Sport Michelob Ultra Dreamcaster FCB, New York
EXPERIENCE
Brand Experience Apple x EA Sports FIFA 23 x Ted Lasso Apple x EA Sports
Cr. Business Transf. Microsoft ADLaM McCANN, New York
Cr. Commerce Hunger Station Subconscious Order Wunderman Th., Riyadh
Innovation Augmental Mouthpad^ Wunderman Th., Lima
Mobile Pedidos Ya World Cup Delivery GUT, Buenos Aires
GOOD
Glass  Korean NPA Knock Knock Cheil, Seoul
GP For Good F. A. de Gaulle Anne de Gaulle Havas Paris, Paris
Sust. Dev. Goals Mastercard Where To Settle McCANN Warsaw, Poland
HEALTH
Health & Wellness Partners Life Last Performance Special, Auckland
Lions Health GP Sloan Kettering Working With Cancer Publicis Groupe
Pharma Eurofarma Scrolling Therapy Dentsu, BA, NY, CHI
STRATEGY
Creative Effect. Cadbury Shah Rukh Khan-My-Ad Ogilvy, Mumbai
Creative Strategy Renault Plug Inn Publicis Conseil, Paris
TITANIUM
Titanium Tuvalu The First Digital Nation The Monkeys, Melbourne

 

The Special Awards of the Cannes Lions 2023

  • Creative Company of the Year: 1. Omnicom ; 2. WPP ; 3. Interpublic Group.
  • Network of the Year: 1. DDB Worldwide ; 2. Ogilvy ; 3. BBDO Worldwide.
  • Independent Network of the Year: 1. GUT ; 2. Wieden+Kennedy ; 3. Rethink.
  • Agency of the Year: 1. GUT, Buenos Aires ; 2. Publicis Conseil, Paris ; adam&eveDDB, London.
  • Independent Agency of the Year: 1. GUT, Buenos Aires ; 2. Rethink, Toronto ; 3. Wieden+Kennedy, Portland.
  • Palme d’Or: 1. Somesuch, USA ; 2. SMUGGLER, United Kingdom ; 3. Biscuit Filmworks, USA ; 4. Spoon., Japan ; 5. Rebolucion, Mexico.
  • Creative Brand of the Year: 1. Apple ; 2. Dove ; 3. Heineken.
Agency of the Year by Track
  • Agency of the Year – Classic: adam&eveDDB, London, United Kingdom.
  • Agency of the Year – Craft: Dentsu Inc., Tokyo, Japan.
  • Agency of the Year – Engagement: GUT, Buenos Aires, Argentina.
  • Agency of the Year – Entertainment: Wieden+Kennedy, Portland, USA.
  • Agency of the Year – Experience: GUT, Buenos Aires, Argentina.
  • Agency of the Year – Good: McCann Poland, Warsaw, Poland.
  • Agency of the Year – Strategy: Ogilvy, Mumbai, India.
Independent Agency of the Year by track
  • Independent Agency of the Year – Classic: Rethink, Toronto, Canada.
  • Independent Agency of the Year – Craft: pgLang, Los Angeles, USA.
  • Independent Agency of the Year – Engagement: GUT, Buenos Aires,  Argentina.
  • Independent Agency of the Year – Entertainment: Wieden+Kennedy, Portland, USA.
  • Independent Agency of the Year – Experience: GUT, Buenos Aires, Argentina.
  • Independent Agency of the Year – Good: Howatson+Company, Sydney, Australia.
  • Independent Agency of the Year – Strategy: Special, Auckland, New Zealand.

 

Watch all the Cannes Lions 2023 Grand Prix: 

CLASSIC

  • Classic Grand Prix: Apple – Relax It’s iPhone – R.I.P. Leon (by Apple, Cupertino).

https://www.youtube.com/watch?v=t2n0ykn4AKw

 

  • Outdoor Grand Prix: British Airways – A British Original (by Uncommon Creative Studio, London).

 

  • Print & Publishing Grand Prix: AnNahar – Newspapers Inside The Newspaper (by Impact BBDO, Dubai).

 

CRAFT 

  • Design Grand Prix: Microsoft – ADLaM An Alphabet to Preserve a Culture (by McCANN, New York).

 

  • Digital Craft Grand Prix: Nike – Never Done Evolving (feat Serena) (by AKQA Sao Paulo, Portland, Melbourne).

 

  • Film Craft Grand Prix: Kendrick Lamar – We Cry Together (by pgLang, Los Angeles).

 

  • Industry Craft Grand Prix: JR Group – My Japan Railway (by Dentsu, Tokyo).

 

ENGAGEMENT

  • Creative B2B Grand Prix: United Nations Global Compact – EART4 (by Almap BBDO, Sao Paulo).

 

  • Creative Data Grand Prix: Stella Artois – The Artois Probability (by GUT, Buenos Aires).

 

  • Direct Grand Prix: adidas – Runner 321 (by FCB, Toronto).

 

  • Media Grand Prix: Dove – Turn Your Back (by Ogilvy London and David Madrid).

 

  • PR Grand Prix: Doordash – Self-Love Bouquet (by GUT, Los Angeles).

 

  • Social & Influencer Grand Prix: Samsung – Flipvertising (by CHEP Network, Melbourne).

 

ENTERTAINMENT

  • Entertainment Grand Prix + Entertainment For Gaming Grand Prix: Clash of Clans – Clash of the Past (by Wieden+Kennedy, Portland).

 

  • Entertainment For Music: Michael Kiwanuka – Beautiful Life (by Smuggler, London).

 

  • Entertainment For Music: Apple – The Greatest (by Apple, Cupertino).

 

  • Entertainment For Sport: Michelob Ultra – Dreamcaster (by FCB, New York).

 

EXPERIENCE

  • Brand Experience & Activation Grand Prix: Apple x EA Sports – FIFA 23 x Ted Lasso (by Apple x EA Sports).

 

  • Creative Business Transformation Grand Prix: Microsoft – ADLaM (by McCANN, New York).

 

  • Creative Commerce Grand Prix: Hunger Station – Subconscious Order (by Wunderman Thompson, Riyadh).

 

  • Innovation Grand Prix: Augmental – Mouthpad^ (by Wunderman Thompson, Lima).

 

  • Mobile Grand Prix: Pedidos Ya – World Cup Delivery (by GUT, Buenos Aires).

 

GOOD

  • Grand Prix For Good: Fondation Anne de Gaulle – Anne de Gaulle (by Havas Paris, Paris).

 

  • Grand Prix Glass Lion For Change: Korean National Police Agency – Knock Knock (by Cheil Worldwide, Seoul).

 

  • Sustainable Development Goals Grand Prix: Mastercard – Where To Settle (by McCANN Warsaw, Poland).

 

HEALTH

  • Health & Wellness Grand Prix: Partners Life – Last Performance (by Special, Auckland).

 

  • United Nations and Lions Health Grand Prix for Good: Memorial Sloan Kettering Cancer Center – Working With Cancer (by Publicis Groupe – La Fondation Publicis ; Publicis Conseil, Paris ; Le Truc, New York ; Digitas, New York ; Saatchi & Saatchi Health, New York ; Publicis Groupe UK, London).

 

  • Pharma Grand Prix: Eurofarma – Scrolling Therapy (by Dentsu Creative Buenos Aires, New York, and Chicago).

 

STRATEGY

  • Creative Effectiveness Grand Prix: Cadbury – Shah Rukh Khan-My-Ad (by Ogilvy, Mumbai).

 

  • Creative Strategy Grand Prix: Renault – Plug Inn (by Publicis Conseil, Paris).

 

TITANIUM

  • Dan Wieden Titanium Grand Prix: The Government of Tuvalu – The First Digital Nation (by The Monkeys, Melbourne).

“We’re delighted to honour our Lion winners who are raising the creative bar on the global stage. Thank you to all of our exceptional jurors who have given their time, dedication and expertise to define the creative benchmark for the Festival’s 70th edition.”

Simon Cook, CEO of the Cannes Lions.

 

The Awards Map and 30 categories of the Cannes Lions 2023

cannes-lions-2023-categories-disciplines-tracks

 

Watch the Grand Prix from last yea here: All the 2022 Cannes Lions Grand Prix

Catch-up other great campaigns and festivals palmarès here: The 2023 Awards in Advertising

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