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Guerrilla Marketing: Our Latest Posts – LLLLITL
Guerrilla Marketing

Guerrilla Marketing

The most creative guerrilla marketing operations. This concept of "guerilla" refers to a set of unconventional marketing actions, typically used by advertisers who lack the resources to utilize traditional marketing channels or who want to break away from conventional communication methods.

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To mark 20 years of advocating for Real Beauty, Dove launched a campaign addressing a new threat to authentic representation: the influence of AI-generated...
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The World's Most Creative Campaigns of the Year.  Each year, the Cannes Lions International Festival of Creativity celebrates the very best in advertising and creative...
Cannes Lions 2025 Dan Wieden Titanium Shortlists case studies

The Ultimate Benchmark of Creative Bravery.  The Cannes Lions International Festival of Creativity continues to set the global standard for recognizing work that redefines the...
Powerade The Athletes Code Protecting Mental Health in Sportvideo

In 2024, Powerade launched "The Athletes Code", a groundbreaking initiative that embeds a legally binding provision into athlete sponsorship contracts, allowing athletes to pause...
elf beauty so many dicksvideo

In 2024, e.l.f. Beauty launched the bold and provocative “So Many Dicks” campaign to spotlight gender inequality in corporate boardrooms. The campaign's title underscored...
d and ad 2025 palmares france agences production

Les crayons les plus convoités de la publicité. Le palmarès 2025 des D&AD Awards (Design and Art Direction) continue de célébrer l’excellence créative mondiale, avec...
one-show-2025-palmares-france

La vitrine mondiale de la créativité publicitaire.  Chaque année, les projecteurs de la scène publicitaire mondiale se braquent sur New York à l'occasion des One...
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95% of 13-17 year olds globally are on social media. Deteriorating mental health in teenagers, driven by social media overexposure, is one of the...
best super bowl ads commercials 2025

The unmissable commercials from the big game. As Super Bowl LIX (59th!) approaches on February 9, 2025, at the Caesars Superdome in New Orleans, anticipation...
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L’excellence de la créativité publicitaire européenne. Souvent appelés "les Cannes Lions européens", les Eurobest représentent l’équivalent continental du célèbre festival de Cannes. Ces deux événements,...