Newsweek : un numéro spécial Mad Men avec 23 publicités rétro !

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A l’occasion du lancement de la saison 5 de Mad Men aux USA, Newsweek, magazine hebdomadaire sur l’actualité US, vient de réaliser un numéro spécial, 100% rétro.

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Même les insertions presse de ce numéro sont relookées avec le style des 60’s : certaines créations sont d’aujourd’hui et d’autres sont de véritables publicités publiées dans les 60’s, simplement ressorties pour l’occasion. Un magnifique « flash-back publicitaire » !

23 annonceurs ont donc joué le jeu, voici leurs créations spéciales Mad Men :

 

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AD COUNCIL.

 

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ALL STATE.

 

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ALL STATE.

 

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BLOOMINGDALE’S.

 

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BRITISH AIRWAYS.

 

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DOMTAR.

 

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DUNKIN DONUTS.

 

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ESTEE LAUDER.

 

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GEICO.

 

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HUSH PUPPIES.

 

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JOHN HANCOCK.

 

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JOHNNIE WALKER.

 

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JOHNSTON MURPHY.

 

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LINCOLN CONTINENTAL.

 

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MERCEDES-BENZ.

 

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NEW YORK LIFE.

 

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OLD FORESTER.

 

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SPAM.

 

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TIDE.

 

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TRIUMPH.

 

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ULTIMAT.

 

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UNITED COLORS OF BENETTON.

 

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UPRISING.

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