Blog Page 6
Siemens Healthineers – Magnetic Stories: turning MRI sounds into audio books
Imagine the daunting roar of an MRI machine, reaching decibel levels louder than a military jet. Now, consider the impact on a child undergoing...
JCDecaux – Meet Marina Prieto: a woman’s Instagram photos take over Madrid’s subway stations
A few months ago, Madrid woke up with a question: who is Marina Prieto? That's what thousands of Spaniards asked when they came across...
Dramamine – The Last Barf Bag: a tribute to motion sickness
To commemorate the 75th anniversary of Dramamine, a well-known medication for nausea relief and motion sickness prevention, the brand launched a unique campaign focused...
Magnum – Find Your Summer: embracing Summer vibes in the middle of Winter
"Find Your Summer" encourages everyone to seek out those small, narrow, and fleeting moments of sunshine amid the harsh winter and relish them while...
Pedigree – Adoptable: advertising that boosts shelter dogs adoption
Pedigree has unveiled 'Adoptable', an innovative AI-driven initiative revolutionizing how shelter dogs feature in global advertising.
This groundbreaking technology transforms basic shelter dog photos...
Cannes Lions 2024: Watch ALL the Grand Prix Winners Here
The World's Most Creative Campaigns of the Year.
Every year, the Cannes Lions International Festival of Creativity showcases the pinnacle of advertising and creative excellence,...
Specsavers – The Misheard Version: Rick Astley trolls a nation
Specsavers’ innovative audiology campaign, featuring a reimagined rendition of Rick Astley’s classic hit, has taken a bold step forward in raising awareness about hearing...
Cannes Lions 2024: watch the shortlisted Titanium campaigns
The most prestigious category.
The Cannes Lions International Festival of Creativity is renowned for recognizing groundbreaking and game-changing work in the advertising and marketing industry....
Eletromidia – Guarded Bus Stop: supporting women waiting for buses
Earlier this year, Eletromidia, an out-of-home ad placement company, collaborated with AlmapBBDO to create "Abrigo Amigo." This São Paulo-based initiative aims to help women...
CeraVe – Michael CeraVe: did the Hollywood star create a skincare brand?
How did CeraVe – a skincare brand developed by dermatologists – win the Super Bowl? By re-writing the Big Game Playbook.
We spread a...