Mastercard – Room for Everyone: a digital tool supporting Polish and Ukrainian businesses
Mastercard launched "WhereToStart," a digital tool to help Polish and Ukrainian businesses identify optimal locations to open shop using a complementary business data model.
Part...
Partners Life – The Last Performance: short ads by resurrecting characters
New Zealand life insurance provider, Partners Life, has partnered with Special New Zealand to deliver a disruptive advertising campaign, The Last Performance, challenging Kiwis...
Budweiser – One Second Ads: Super Fast but Super Catchy
Budweiser's "One Second Ads" campaign, developed by Africa Creative, exemplifies the brand's innovative approach to marketing by leveraging brevity and cultural resonance.
The campaign...
Volkswagen – Sans Émission: turning overnight downtime into media genius
Volkswagen Canada orchestrated a groundbreaking initiative known as "Sans Émission". This innovative project capitalized on the dual meaning of the term in Quebec, leveraging...
Coinbase – Less Talk, More Bitcoin: minimalism at the Super Bowl
Coinbase ran a full 60-second slot offering free Bitcoin during Super Bowl 56. The ad was so successful that it brought the crypto firm's...
DoorDash – DoorDash All The Ads: turning every Super Bowl ad into a delivery
The world knows DoorDash for restaurant delivery, but with their new brand platform, Your Door to More, we wanted to showcase their ability to...
Dole and Ananas Anam – “Piñatex” (case study)
Every year over 2.5 million tons of pineapple are grown in the Philippines. While the fruit is packaged to feed people all over the...
Specsavers – The Misheard Version: Rick Astley trolls a nation
Specsavers’ innovative audiology campaign, featuring a reimagined rendition of Rick Astley’s classic hit, has taken a bold step forward in raising awareness about hearing...
Telstra – Better on a Better Mobile Network: 56 Puppets, 26 Ads
Telstra unveiled a distinctive series of 26 stop‑motion films under the banner “Better on a Better Mobile Network,” designed to highlight the breadth and...
Powerade – The Athletes Code: Protecting Mental Health in Sport
In 2024, Powerade launched "The Athletes Code", a groundbreaking initiative that embeds a legally binding provision into athlete sponsorship contracts, allowing athletes to pause...
