Blog Page 13
The 12 Biggest Threats to Advertising Agencies’ Future
Advertising agencies are an endangered species.
Since day one, the marketing industry has always been in a constant evolution, which is maybe what makes it...
Cannes Lions 2012-2022 : 10 ans de créativité publicitaire française
Bilan des performances françaises à Cannes.
En ce mois de juin 2022 cela fait désormais 10 ans que LLLLITL couvre les Cannes Lions, tant du...
Coinbase – Less Talk, More Bitcoin: minimalism at the Super Bowl
Coinbase ran a full 60-second slot offering free Bitcoin during Super Bowl 56. The ad was so successful that it brought the crypto firm's...
Change The Ref – The Lost Class: 3,044 empty chairs never meant this much
The National Rifle Association (NRA) spends $250 million annually to advocate for pro-gun legislation. How do you fight for common sense gun laws while...
Wingstop – Thighstop: hacking its own brand to boost chicken thighs
In 2021, the US faced an unprecedented shortage in wings, meaning restaurants like Wingstop had a tough challenge in front of them: what do...
Decathlon – The Breakaway: prisoners escape their everyday thanks to cycling
In a maximum security prison in Oudenaarde (Belgium), Decathlon launched the first eCycling team for prisoners. The unique partnership saw Decathlon provide prisoners with...
AnNahar – The Elections Edition: how saving ink and paper saved Lebanon’s elections
For the first time in nearly 90 years the AnNahar publication ceased print so it could donate a day’s worth of ink and paper...
Penguin – Portuguese (Re)Constitution: a wonderful manifesto for freedom
The book 'The Portuguese (Re)Constitution' is a reformulation of the Portuguese Constitution of 1933, released on April the 25th 2022, on Portugal's "National Freedom...
Penny – The Wish: how a simple question moved Germany
"What do you really want for Christmas?" is the question asked in PENNY’s festive spot conceived and realised by Serviceplan Munich. The ad has...
UNESCO – Backup Ukraine: when digital preserves cultural heritage
The 'Backup Ukraine' project is a digital rescuer of Ukraine' culture. The bombings in Ukraine are relentless. As well as the countless deaths and...