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Data

All the news related to data in communication. Additionally, all the advertising campaigns that creatively integrate data into their strategy.

ogilvy-paris-2017

Ogilvy Paris se réunifie. Nouvelle réorganisation dans le paysage publicitaire français. Afin de mieux servir ses annonceurs et de simplifier son image sur le marché,...
ASICS The Undropped Kit Co-Creating A New PE Kit With Girlsvideo

In the UK, 64% of girls stop participating in sport before the age of 16, with significant consequences for both their physical and mental...
ADC Awards 2025 Winners Grand Prix

Celebrating the Pinnacle of Art Direction.  The 104th edition of the ADC (Art Directors Club) Annual Awards spotlighted the global creative community’s finest work during...
Cannes Lions 2023 Grand Prix

The most creative campaigns of the year.  Out of the 26,992 entries submitted this year (up 6% from 2022!), you will find below the only...
Club Deportivo The Thousand Sponsorsvideo

Most football sponsorship is reserved for a handful of major brands with deep pockets. But for smaller clubs facing financial difficulties, there are thousands of...
cannes-lions-2019-grands-prix-publicite

La crème mondiale de l'année. Récompenses ultimes du festival ultime, les prestigieux "Grands Prix des Cannes Lions" ont le pouvoir d'inscrire dans l'histoire de la publicité...
publicites-france-best-of-cannes-lions-2017

La crème de la crème des Lions 2017. Parmi les 25 catégories et les +41.000 inscriptions des Cannes Lions 2017, certaines campagnes ont littéralement survolé...
chiffres-cles-communication-publicite-france

Résultats d'une étude inédite sur la com en France. Saviez-vous que 2,7% de la population française travaillait dans la communication ? Et que le secteur...
one-show-2021

Le festival des crayons métalliques. À l'instar des ADC 2021 et des D&AD 2021, l'édition 2021 du festival publicitaire des One Show (New York) a également...
video

The “Made to Share” campaign reframes sharing — not as a forced act, but as a spontaneous gesture of generosity. By launching limited‑edition Cadbury...