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Data

All the news related to data in communication. Additionally, all the advertising campaigns that creatively integrate data into their strategy.

Suncorp Insurance HAVEN by LEO Sydney Australiavideo

While insurance provides financial recovery, it does little to prevent damage in the first place. Australia is one of the most disaster-prone countries in...
volkswagen-road-tales-mcgarrybowen-isobar-eurobest

Du fun par la fenêtre.  Partenaire du "Grand Prix Data & Créativité 2019", LLLLITL vous propose de revenir chaque mois sur 1 campagne publicitaire dont l’utilisation de...
video

The rising cost of food is hitting Canadians hard. With prices up 10.4% in the past year alone, many families are making do with...
2024-eurobest-grand-prix

The pinnacle of European advertising creativity. Dubbed "the Cannes Lions of Europe," Eurobest is the continental counterpart to the prestigious Cannes Lions festival, both organized...
Sea Cleaners JCDecaux - Reverse Media Schedules case studyvideo

For decades, brands have carefully built visibility through media investment, but an unintended form of media has been growing in parallel: branded litter. Every...
mccann-japan-ai-creative-director-robot-intelligence-artificielle-ai-publicite

Un DC doté d'une intelligence artificielle. "AI-CD β" (pour Artificial Intelligence - Creative Director) : voici le nom du nouveau directeur de création unique au monde, qui vient...
salaires-remunerations-metiers-publicite-marketing-communication-2016

Tour d'horizon des rémunérations dans la com, grâce au Guide des Salaires 2016. Au global, pas de changement majeur dans les salaires du secteur publicitaire en 2016 :...
Cannes Lions 2025

Le plus grand des festivals de créativité publicitaire. Les Cannes Lions, alias l'International Festival of Creativity, sont de retour sur la Croisette pour leur 72ème...
13eme-rue-trauma-underground-premiere-metro-subway-station-betc-paris

Une avant-première dans les profondeurs. Partenaire du "Grand Prix Data & Créativité 2019", LLLLITL vous propose de revenir chaque mois sur 1 campagne publicitaire dont l’utilisation de la...
ASICS The Undropped Kit Co-Creating A New PE Kit With Girlsvideo

In the UK, 64% of girls stop participating in sport before the age of 16, with significant consequences for both their physical and mental...