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Data

All the news related to data in communication. Additionally, all the advertising campaigns that creatively integrate data into their strategy.

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In Brazil, mixed-breed dogs—affectionately known as "Caramelos"—have long been overlooked in favor of purebreds. To challenge this bias and promote responsible adoption, Pedigree, in...
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Xbox's longform documentary showcases the merging of real and virtual worlds as Bromley FC recruits a new management team member through the popular Football...
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The National Rifle Association (NRA) spends $250 million annually to advocate for pro-gun legislation. How do you fight for common sense gun laws while...
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Le marché de emploi dans la publicité est en difficulté mais oui, certaines agences recrutent.  Découvrez dans cet article le TOP 9 des agences de communication françaises...
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In 2024, e.l.f. Beauty launched the bold and provocative “So Many Dicks” campaign to spotlight gender inequality in corporate boardrooms. The campaign's title underscored...
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New York's most prestigious advertising awards.  With over 50 years of recognizing excellence in advertising and design, The One Show stands as one of the...
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Pedigree has unveiled 'Adoptable', an innovative AI-driven initiative revolutionizing how shelter dogs feature in global advertising. This groundbreaking technology transforms basic shelter dog photos...
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The pinnacle of European advertising creativity. Dubbed "the Cannes Lions of Europe," Eurobest is the continental counterpart to the prestigious Cannes Lions festival, both organized...
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Palmarès des grands patrons les mieux payés du secteur. Ma petite entreprise ne connaît pas la crise. Industrie mouvementée depuis des années, la publicité semble avoir...
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Mastercard views Financial Inclusion not only as a core aspect of its brand identity but also as a fundamental business strategy. By expanding access...