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Data

All the news related to data in communication. Additionally, all the advertising campaigns that creatively integrate data into their strategy.

Reza-Ghaem-Maghami-Chief-Strategy-Officer-Proximity-Worldwide-bbdo-omnicom

Après 4 ans chez Ogilvy, Reza est de retour chez Proximity. Le réseau digital Proximity Worldwide, adossé au réseau BBDO et au groupe de communication Omnicom,...
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The rising cost of food is hitting Canadians hard. With prices up 10.4% in the past year alone, many families are making do with...
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Le gratin de l'efficacité publicitaire tricolore. Le 30ème édition des prix Effie France vient de révéler son palmarès, une édition mise au point par l'AACC (Association...
ADC Awards 2025 Winners Grand Prix

Celebrating the Pinnacle of Art Direction.  The 104th edition of the ADC (Art Directors Club) Annual Awards spotlighted the global creative community’s finest work during...
robot-directeur-de-creation-dc-francais-publicite

Interview des Directeurs de Création français, sur le celui qui pourrait bien les remplacer (un jour). Il y a 2 semaines, l'agence McCANN au Japon...
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The “Caption with Intention” campaign marks a groundbreaking leap in caption design, born from a collaboration between FCB Chicago, the Chicago Hearing Society, Rakish...
cannes-lions-2024-grand-prix-winners

The World's Most Creative Campaigns of the Year.  Every year, the Cannes Lions International Festival of Creativity showcases the pinnacle of advertising and creative excellence,...
cannes-lions-2022-grand-prix

The Cannes Lions are back in Cannes.  The Cannes Lions 2022 are the first in-person "International Festival of Creativity" since 2019. Created in 1954 and...
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GoDaddy returned to the Super Bowl stage after an eight-year break with its “Act Like You Know” campaign, a high-profile push showcasing its new...
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Xbox's longform documentary showcases the merging of real and virtual worlds as Bromley FC recruits a new management team member through the popular Football...