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All the news related to data in communication. Additionally, all the advertising campaigns that creatively integrate data into their strategy.

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GoDaddy returned to the Super Bowl stage after an eight-year break with its “Act Like You Know” campaign, a high-profile push showcasing its new...
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Ogilvy Paris se réunifie. Nouvelle réorganisation dans le paysage publicitaire français. Afin de mieux servir ses annonceurs et de simplifier son image sur le marché,...
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Le gratin de l'efficacité publicitaire tricolore. Le 30ème édition des prix Effie France vient de révéler son palmarès, une édition mise au point par l'AACC (Association...
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La data façon aïkido. Partenaire du "Grand Prix Data & Créativité 2019", LLLLITL vous propose de revenir chaque mois sur 1 campagne publicitaire dont...
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In 2024, e.l.f. Beauty launched the bold and provocative “So Many Dicks” campaign to spotlight gender inequality in corporate boardrooms. The campaign's title underscored...
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The top campaigns of the year.  The Cannes Lions 2023 are just around the corner, and the Titanium category just revealed its shortlist, one of...
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For over a century, the sport of boxing has relied on three human judges to score fights — a system that has often drawn...
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Voici graphiquement et par catégorie le classement des 10 agences de publicité US les plus récompensées au Cannes Lions Festival 2011.  1/ Wieden+Kennedy (Portland). 2/ Droga5...
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Two days after Serena Williams announced her retirement, Nike released a year-long study in the form of avatars, which showcased her commitment to staying...
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Fun fact: Stella Artois has the oldest logo in the world. Its horns reference the Den Hoorn brewery which opened in Leuven, Belgium, in...