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All the news related to data in communication. Additionally, all the advertising campaigns that creatively integrate data into their strategy.

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snptv-etude-gens-de-com-gens-normaux-publicitaires-communicants-francais-agences-annonceurs-16-1

Le SNPTV vient de confirmer ce que beaucoup pensaient déjà : les communicants français ne sont pas des gens normaux.  C'est désormais prouvé avec une...
salaires-cadres-marketing-communication-evolutions-2017-remuneration-barometre-expectra

Embellie encourageante dans la com : les rémunérations sont en hausse. Ranstad et Monster viennent de publier leur Baromètre Expectra 2017, dédié aux salaires des cadres...
video

Fun fact: Stella Artois has the oldest logo in the world. Its horns reference the Den Hoorn brewery which opened in Leuven, Belgium, in...
d-and-ad-2022-black-pencils-white-pencils-awards-grand-prix

The most coveted pencils. Historical and prestigious English festival, the D&AD (aka "Design & Art Direction" awards) is one of the most demanding festivals:...
cannes-lions-2019-grands-prix-publicite

La crème mondiale de l'année. Récompenses ultimes du festival ultime, les prestigieux "Grands Prix des Cannes Lions" ont le pouvoir d'inscrire dans l'histoire de la publicité...
cannes-lions-2025-grand-prix-winners

The World's Most Creative Campaigns of the Year.  Each year, the Cannes Lions International Festival of Creativity celebrates the very best in advertising and creative...
heineken could have been a heinekenvideo

Voice notes were designed to make communication easier, but they have increasingly become lengthy digital catch-ups that often replace real-life interactions. Heineken’s global research revealed...
d-and-ad-2022-palmares-awards-france-agences-campagnes

Les crayons les plus convoités. Festival anglais historique et prestigieux, les D&AD (alias "Design & Art Direction") sont un des festivals les plus exigeants :...
eurobest-2023-grand-prix-winners-palmares

The very best of European advertising company.  Nicknamed "the Cannes Lions of Europe", the Eurobest are in fact the continental equivalent of the prestigious Cannes...
Mercado Livre - Field Barcodevideo

Football is one of the few things that unites millions of Brazilians at the same time. Every weekend, fans spend hours watching matches, analysing...
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