Mercado Livre – Call Of Discounts: Hunting Killer Deals in Call Of Duty
Turning a Gen Z favorite game mode into an epic hunt for killer deals.
'Prop Hunt' is Gen Z's latest obsession: a Call of...
EURO RSCG : le mayor Foursquare d’Internet !
Pour s’affirmer et être reconnue en tant qu’agence digitale N°1 de Belgique, EURO RSCG Brussels a lancé une guerilla marketing et digitale. En utilisant Foursquare, elle...
One Show 2025: Watch the 22 Grand Prix Winners
New York's Most Prestigious Advertising Awards.
With over 50 years of honoring excellence in advertising and design, The One Show remains one of the industry's...
WhatsApp – We Are Ayenda: a remarkable escape from Afghanistan
This film tells the extraordinary story of the Afghan Youth Women's National Football Team and their remarkable escape from Afghanistan after the Taliban took...
Dove – Real Beauty Redefined for the AI Era: Challenging Artificial Intelligence Clichés
To mark 20 years of advocating for Real Beauty, Dove launched a campaign addressing a new threat to authentic representation: the influence of AI-generated...
Budweiser – One Second Ads: Super Fast but Super Catchy
Budweiser's "One Second Ads" campaign, developed by Africa Creative, exemplifies the brand's innovative approach to marketing by leveraging brevity and cultural resonance.
The campaign...
IKEA – U Up?: A Flirt Text as a Marketing Tactic
In February 2025, IKEA Canada, via agency Rethink, launched a playful late-night activation aimed at insomniacs and restless smartphone users.
Between 10 p.m. and 5 a.m.,...
ADC 2023: the big winners and greatest campaigns
A legendary advertising festival.
Based in of New York, the prestigious ADC (Art Directors Club) festival has just revealed its 102nd palmarès: the greatest...
e.l.f. Beauty – So Many Dicks: Fighting Gender Disparities With Humor
In 2024, e.l.f. Beauty launched the bold and provocative “So Many Dicks” campaign to spotlight gender inequality in corporate boardrooms.
The campaign's title underscored...
One Show 2023: the big winners and greatest campaigns
The festival of the shiny pencils.
A few days after ADC 2023 (check the palmarès here), the other advertising festival from the 'Creative Week',...
